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AS IT HAS ALWAYS BEEN

MEN'S FOLIO Malaysia

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May 2022

Now that travel restrictions have eased, it becomes opportune to celebrate luxury fashion's unsurpassed and original travel set – the Hermes Haut à Courroies – as creative director Véronique Nichanian continues to innovate the House's foundational bag for the 21st century whilst celebrating the House's long-standing emphasis for ease of movement.

- Manfred Lu

AS IT HAS ALWAYS BEEN

Hermès menswear collections have always emphasised a steady calm, like the first moment one opens one's windows on a clear Sunday morning. In the summer, clean neutral palettes twinkle with the grace of sunlight bouncing off the window, easing one into options that breeze lightly through its clothes allowing the natural environment of the outdoors to take centre stage. During winter, silk-soft leather whispers a childlike gentleness blooming in a delicate aura, dissolving tough protective materials as though putting on a second skin that melds with movement - a word one will soon learn to be the genesis of all its designs considerations.

Across these collections, creative director Véronique Nichanian maintained a focus on easiness in her 30-year-long legacy at the House. Never should one feel restrained or Out-of-place with her designs even its advertising campaigns flutter with peacefulness and a sense of living. It is, indeed, a lust for life. The Hermès team of creatives have long understood that the most vigorous moments are reserved for travel and motion because the notion of moving from one place to another is inherently part of the human experience.

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