NO BLIND SPOTS

WESTERN DIGITAL SENIOR SALES DIRECTOR FOR THE MIDDLE EAST KHWAJA SAIFUDDIN DISCUSSES THE COMPANY’S INNOVATIVE OFFERINGS FOR THE SMART VIDEO SURVEILLANCE SEGMENT AND SHARES INSIGHTS INTO WHY STORAGE IS THE UNSUNG HERO OF SMART AND SAFE CITY TECHNOLOGIES.

- 

The race towards smart cities is all the rage today. Almost every government across the world are launching initiatives, signing partnerships and investing in tools and expertise that will enable them to build technologically empowered cities.

Surveillance technologies will be at the heart of these smart cities, ensuring not only the security and safety for citizens but also bolstering efficiency across a vast variety of critical infrastructure functions.

Smart cities need to have a robust and scalable video surveillance infrastructure. A study by research firm MarketsandMarkets noted that the global video surveillance market is projected to reach $68.3 billion by 2023. This figure highlights how organisations see the importance of investing in this IT segment to support their respective nations’ smart and safe city goals.

However, when most decision-makers think about a new video surveillance solution, they typically invest in the latest camera, video monitoring tools and video management software. What they need to realise is that storage is a key component to the success of any initiative involving video surveillance.

Khwaja Saifuddin, senior sales director – Middle East, Western Digital, says, “Several countries in the region are investing in the latest safe city technology innovations to keep their cities safe and secure. Video surveillance is a huge part of this technology and storage is its backbone.”