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Cloud Kitchen Offers High Quality and Extremely Safe Food
Food Marketing & Technology - India
|February 2022
Food Marketing and Technology Magazine, India had interacted with Sumit Gupta, Co-Founder & CTO Kouzina Food Tech Pvt Ltd. He talks about the nuances of cloud kitchen and how technology can play a part in food and hospitality business.
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1 PLEASE TELL US ABOUT KOUZINA FOOD TECH PVT LTD AND BRIEFLY ABOUT THE CONCEPT OF CLOUD KITCHEN
SG: Kouzina is a Cloud Kitchen company which has a vision to become the best food company nationally through a portfolio of “most loved” brands across categories which customers like to order online. Cloud Kitchen is a virtual restaurant which only specializes in food delivery without a storefront. The virtual restaurant doesn’t need to pay high rents for a storefront and can rather spend the rental money in optimising operations to deliver high-quality, extremely safe and optimally priced food to the customers.
2 YOU HAVE A RICH EXPERIENCE IN TECHNOLOGY COMPANIES. WHAT DROVE YOU TO START A FOOD BUSINESS?
SG: Coming from a business family, I had always wanted to set up my own business. The technology companies taught me that in current times, every industry (like Food, Transportation, Hotel and others) need a technology backend to compete in the market. I wanted to utilise my learnings to create something which can reach the masses in India. As a first step, I took a franchise of a cake shop to understand the nuances of running an operations business. After running the cake shop franchise for a couple of years, I learnt that using technology, food business can also scale fast. This first step helped me co-found Kouzina (WarmOven being the first brand) as a technology-driven cloud kitchen company which can reach every small town in the world.
This story is from the February 2022 edition of Food Marketing & Technology - India.
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