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Scaling Heights

FWD Business

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January 2017

Meet Sheela Kochouseph Chittilappilly, the lingerie entrepreneur, an ardent social activist and artist by passion.

- Shalet James

Scaling Heights

Sheela Kochouseph has still not lost the sparkle in her eyes while speaking about her brand V-Star. Eyeing to transform the Indian lingerie market, the vivacious 63-year-old entrepreneur continues to direct the growth and business of V-Star. Started in 1995, V-Star has become one of the leading lingerie brands in Kerala, Tamil Nadu, Goa, Karnataka and the Middle East. With an initial investment of Rs 20 lakhs, today, V-Star has grown into a business empire with a turnover of around Rs 100 crores. In an exclusive interview with FWD Business, Sheela Kochouseph Chittilappilly, Founder & Managing Director, V-Star gets candid about her life and business.

From a very humble beginning, your business has grown in leaps and bounds. Tell us about your successful journey?

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