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Streamlining design delivery

Commercial Design

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March 2020

Design and build are two sectors that have become more integral to each other’s success than ever before, experts from the industry weigh in on industry trends, challenges and common mistakes

- RASHMI NAICKER

Streamlining design delivery

Clients are looking for ways to trim their interior design budget to keep their aesthetics expenditure low without compromising on quality. And who can blame them? It’s business. But as many in the industry face a cash crunch, value engineering and design optimisation are becoming go-to tools in the design and build firm’s box of tricks that can be relied upon to deliver a cost-effective and exclusive space.

Buoyed by the focus on wellness, sustainability, technological changes, firms need to integrate several parameters to deliver tailor-made, efficient workspaces to organisations. Ashok Kularia, MD, ANJ Group, states, “The technology centric universe is in a state of perpetual flux, the way we access, perceive and process information continuously changes — and with it, the ergonomics, anthropometrics and aesthetics that govern the design of workplaces. The domain of workplace design is rendered even more nuanced when we bring in intangible aspects of a brief. A company’s brand identity, its ideals, ethos and aspiration ought to resonate through a space. Add to that, the milieu of local context, traditions and culture that are an essential part, and we have a delectable palette of ingredients, which, when served right, is a sensorial treat that directly improves the workforce’s productivity.”

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