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Contentsphere Globally Resonating Product Experience Platform
CIO Review
|February 2018
The ability to collaborate with multiple systems and provide rapid modelling without compromising consumer experience becomes the main strategy for innovating customer experience.

In the Forrester Wave: Master Data Management Q1 2016, Forester points out that organizational needs are becoming more complex, with many firms tightly linking their MDM efforts to customer engagement and business processes. While data models are becoming more dimensional, data levels are growing deeper. As a result of the increasing complexity, Forester’s customer references tended to prefer contextual and analytic Master Data Management solutions over traditional MDM tools. A major contributor in the transformation of customer experience models has emerged in the MDM field. Headquartered in Baar, Switzerland, Contentsphere provides an integrated product experience platform which enables contextual, real-time, and targeted product information delivery to consumers via multiple channels including web, mobile, AR, and print. Ever since its inception in 2009, Contensphere has been empowering its clients with a far stretched portfolio of innovative and powerful solutions for contextual data management. With expertise in contextual Master Data Management, Product Information Management, and Marketing Content Management, Contentsphere brings customized solutions for data capturing, processing, managing, distributing and publishing to the ever-evolving consumer market.
With a motive to deliver quality products to the global market, CEO & Founder of Contentsphere, Armin Dressler, established a team in India. With his proven track record of entrepreneurship in the MDM and PIM space, Armin successfully put together a dream team of engineers in India in 2009. The India team acts as the backbone of Contentsphere’s global delivery, with account executives, and product management teams present across 17 international locations. Requirements get defined by senior leadership, seasoned industry account executives, and product managers in global offices with the support of India’s execution team. As the CEO states, “Through lean processes and well-defin
This story is from the February 2018 edition of CIO Review.
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