Try GOLD - Free
Fertile Fields
Business Traveler
|February 2020
Best known as the home of pandas, the business scene in Chengdu is anything but black and white

First inhabited more than 4,000 years ago in the 18th to 10th centuries BC, Chengdu, the capital of China’s south-western Sichuan province, is an ancient city with modern means. Glass-fronted skyscrapers loom large beyond the sweeping eaves of a regenerated old town, while multilane highways stretch long and straight in contrast to the milky-green, meandering Jin River.
Surrounded by the fertile lands of the Sichuan Plain and overlooked by the Tibetan Plateau, the encircling farms have for centuries produced a cornucopia of fresh vegetables, meat and fish earning Chengdu the nickname of the “Land of Abundance.” Now, as one of the most important economic hubs in China, it is business opportunities that are growing fast and sustaining this city of 18 million – but is this rapidly maturing market truly a land of plenty for all?
In recent years, Chengdu has benefited from a flurry of domestic and international investment thanks to President Xi Jinping’s signature One Belt One Road Initiative, which seeks to reopen trade routes along the ancient Silk Road and spread economic growth towards the “wild west” of China. City officials found this initiative dovetailed nicely with the beneficial policies of the already established Yangtze River Delta Economic Zone, ultimately resulting in speedy development, local innovation and international interest.
This story is from the February 2020 edition of Business Traveler.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 9,500+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Business Traveler

Business Traveler US
In the Mix
A refined hotel bar offers bold cocktails in the heart of Barcelona
2 mins
September 2025

Business Traveler US
Pure Michigan
Superior golf in the heart of the Midwest
4 mins
September 2025

Business Traveler US
Harbor Lights
A waterfront Boston property feels more like a luxury resort than an urban hotel
3 mins
September 2025

Business Traveler US
Sunny Delight
A new Florida cuisine emerges in Orlando
2 mins
September 2025

Business Traveler US
Sports Star
Kia's new EV6 combines fun styling with superior performance
1 mins
September 2025

Business Traveler US
Fare With Flair
Authentic Italian cuisine is a highlight on ITA's transatlantic crossing
3 mins
September 2025

Business Traveler US
The Season's Statement Pieces
New carry-ons from global luxury brands
3 mins
September 2025
Business Traveler US
Wines of the Times
Columnist Nicholas Kristof produces acclaimed chardonnay and pinot noir grapes in Oregon's Willamette Valley
3 mins
September 2025

Business Traveler US
CUISINE
How fashion brands are attracting customers to their flagship stores with elaborate F&B concepts
4 mins
September 2025

Business Traveler US
Fall Masterworks
The season's most extraordinary timepieces
2 mins
September 2025
Translate
Change font size