Try GOLD - Free
ELECTRIFY YOUR RIDE
Business Today
|March 20, 2022
Tired of pedalling your old bicycle? Time to move to an e-cycle for that extra oomph
Do you remember the first time you got on a bicycle? The unsteady first few pedals and then the feeling of freedom as you learnt to balance it and ride it into the sunset. Okay, you probably just rode it to the park as in all likelihood you learnt cycling as a child. While most of us rode the cycle to school or the neighbourhood park with friends when growing up, the environment-friendly two-wheeler was soon abandoned in the shed as we moved to fancy fuel-guzzling four-wheelers. If you would like the fun of cycling combined with the suitability of an automobile (think more speed, less sweat), try out an e-cycle—a cycle with an electric motor and battery.
Unlike an e-scooter or e-bike, an e-cycle features more of an assist function rather than a full-blown electric engine. So in case of an e-cycle your pedal movement is assisted as you ride, taking some of the pressure off your legs. The motor revs up when your speed drops below a certain level, giving you that electric power boost to lift up your mood and your speed, enabling you to keep feeling the wind in your hair, no matter how tired you are. Similarly, once the speed goes above a certain level, the motor cuts out allowing you to cruise along at a steady speed.
While e-cycles have become all the rage globally, especially in Europe, they are still at a nascent stage in India. As per a report by research firm Mordor Intelligence, the e-cycle market in India was valued at $1.02 million in 2020 and is expected to double to $2.08 million by 2026, projecting a CAGR of 12.69 per cent during the forecast period (2021-2026).

This story is from the March 20, 2022 edition of Business Today.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Business Today
Business Today India
THE INDIAN TAKE-OFF
INDIA IS IN THE MIDST OF A MASSIVE AVIATION UPGRADE. CAN IT BECOME THE NEXT AIRPORT HUB LIKE DOHA, DUBAI, AND SINGAPORE?
9 mins
November 23, 2025
Business Today India
NO DEAL, HIGH TARIFFS WEIGH
INDIA INC WADED THROUGH A TERRIBLE Q2, BUFFETED BY TRUMP'S TARIFFS AND A SLUMP IN EXPORTS. YET, SENTIMENT REMAINED RESILIENT, WITH THE QUARTERLY BT-C FORE BUSINESS CONFIDENCE INDEX INCHING UP. WILL THE GST BONANZA BRIGHTEN Q3?
8 mins
November 23, 2025
Business Today India
INDIA'S ELECTRONICS GAMBIT
The Electronics Component Manufacturing Scheme has got off to a promising start. Can it push India past the assembly model to increase value addition and reduce imports?
8 mins
November 23, 2025
Business Today India
"Expect further innovation in cancer therapies"
Praveen Rao Akkinepally, Country President and Managing Director, AstraZeneca Pharma India, on new launches, India's expanding role in the global innovation pipeline, and more
4 mins
November 23, 2025
Business Today India
Management Advice
'' HOLD EMPLOYEES ACCOUNTABLE FOR SERVICE DELIVERY\"
1 mins
November 23, 2025
Business Today India
SMARTER ROBOTS, SMARTER FACTORIES
MANUFACTURING TAKES A LEAP AS NEW-AGE ROBOTS COMBINE AI REASONING WITH VISION SYSTEMS TO MANAGE TASKS LIKE ASSEMBLY, INSPECTION AND PREDICTIVE MAINTENANCE
10 mins
November 23, 2025
Business Today India
REBOOT MODE
AS AI UPENDS THE GLOBAL TECH ORDER, INDIAN IT GIANTS FACE A STARK CHOICE: ADAPT FAST OR FADE AWAY.
10 mins
November 23, 2025
Business Today India
TOWARDS QUIETUS
WITH MEHLI MISTRY BEING VOTED OUT AS A TRUSTEE, THE POWER STRUGGLE AT TATA TRUSTS APPEARS TO BE OVER. WILL THE PEACE HOLD?
4 mins
November 23, 2025
Business Today India
POWER WITH PERSONALITY
CHECK OUT TWO PHONES THAT COMBINE POWER AND PERSONALITY-THE GOOGLE PIXEL 10 PRO FOLD AND THE REALME 15 PRO GAME OF THRONES LIMITED EDITION
2 mins
November 23, 2025
Business Today India
GIVING WINGS TO INDIA'S AI DREAMS
THE BUSINESS TODAY Al SUMMIT DELIBERATED ON HOW INDIA CAN LEVERAGE ITS DEMOGRAPHIC SCALE AND DIGITAL INFRASTRUCTURE TO UNLOCK A 500-BILLION OPPORTUNITY
1 mins
November 23, 2025
Translate
Change font size

