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Business Today
|July 14, 2019
A tale of two cities: Bengaluru retains its spot as India’s start-up capital but Delhi-NCR is fast catching up.
ON A FIERY JUNE evening, start-up accelerator GSF organised a tête-à-tête with Tej Kapoor, the India Managing Director of Chinese investor firm Fosun RZ Capital. But it wasn’t a private conversation between two people. Many start-up founders started trickling in at the Bombay Sandwich Company, a new cafe in Gurgaon, the venue for the discussion.
Rajesh Sawhney, Co-founder of food-tech firm InnerChef, which owns the cafe, ordered for a round of cutting chai. He sat in one corner explaining his mission. “Sandwich is a very exciting category.
We have an alternative vision of sandwich from Subway,” he says. “Subway is a mayo sandwich; we are a chutney sandwich. Our vision is to take Bombay to the world. The market looks very large.”
Gurgaon is a good test market for such a cafe – residents are early adopters of new trends, and are willing to pay more for a better experience or trying out new concepts. All this is good news for start-ups. Only a few days back, Sawhney posted on LinkedIn: “Gurgaon could become the No.1 start-up hub of India soon.”
“I know that this will startle my friends in Bangalore, but I am seeing so much action here. Innovative start-ups are sprouting in fintech, mobility, robotics, mediatech, food-tech, digital health and more. The Gurgaon tech ecosystem is attracting both talent and capital from across the world. I see Gurgaon and Bangalore fighting it out for the coveted No.1 spot in 2019,” he added to the post.
This story is from the July 14, 2019 edition of Business Today.
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