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The International Rifle Association

Bloomberg Businessweek

|

January 07, 2019

America’s No.1 gun group is a jet-setter.

- Jillian Goodman

The International Rifle Association

When it comes to guns, Brazil and the U.S. have a few things in common. They rank first and second, respectively, in the number of citizens shot to death each year among the 195 countries that the American Medical Association tracks. The political dialogue in each country is dominated by a charismatic leader who says the answer to rampant violence is fewer gun laws and more guns. And both of those l eaders— newly sworn-in President Jair Bolsonaro in Brazil and U.S. President Donald Trump—are big fans of America’s National Rifle Association.

Bolsonaro made gun rights one of the main planks in his campaign platform, liberally salting his speeches with NRA talking points: “Guns are our guarantee of freedom,” he said during an event in the southern city of Curitiba last March. “The only way to stop a bad guy with a gun is a good guy with a gun,” his son Carlos posted on Facebook.

His victory shows that a core NRA principle—that armed citizens are safe citizens—is gaining political and popular traction far beyond America’s shores. Founded 148 years ago in New York by two Union Army vets to promote marksmanship, the group describes itself as the “oldest civil rights organization in America.” Its public events and messaging are often draped in the Stars and Stripes. Yet for all the patriotic symbolism, many of the forces shaping the NRA these days are distinctly non-American.

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