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Impact Investing Heads East
Bloomberg Businessweek
|March 01, 2021
A Buffett grandson’s company is selling rich Asians on the idea of doing well by doing good
Veronica Chou, the 36-year-old heiress to the Chou family fortune that helped build the Michael Kors and Tommy Hilfiger brands, says there’s more to life than pursuing the latest styles in the fashion world. So Chou, who grew up working in her billionaire family’s factories and later ran a business that helped introduce global fashion brands including Ed Hardy and Madonna’s Material Girl to China, has started her own line of sustainable clothing, Everybody & Everyone. Chou says she became interested in sustainable business after seeing firsthand China’s challenge with pollution and after the birth of her children. She now steers her family’s investments into technologies that combat climate change.
This story is from the March 01, 2021 edition of Bloomberg Businessweek.
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