Undisputed
Overdrive
|September 2017
Can the second-generation Audi Q5 defeat the challengers in the automotive heavyweight division?
Success is often followed by dalliance. Not always, often. The Q5 wasn’t just one of Audi’s most successful products of all time, it also dominated the luxury SUV space, not just in India but in just about every market since its inception in 2008. At the time it was an incredibly spacious and capable on-road SUV that could do sufficiently well on untarred terrain. It married that performance very well with technology that made life inside the Q5 extremely comfy. Since then, a plethora of able alternatives have cropped up like the Land Rover Discovery Sport and the Jaguar F-Pace, not to mention its traditional German rivals in the BMW X3 and the Mercedes GLC. The rivals have enjoyed a free rein and caught up with the Q5 but now Audi has had enough. It wants its pie back and it wants it now. Enter the all-new second-generation Q5. But how does it earn back the kind of dominance it enjoyed once upon a time – let’s face it – this time around its competitors are very very capable.
IS IT THE WAY IT LOOKS?
This story is from the September 2017 edition of Overdrive.
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