Try GOLD - Free
BOB'S BIKE
Motoring World
|September 2020
Fancy hidden gems? Here’s a turbo motorcycle like no other
When it was announced almost a year ago that prestige car manufacturer Aston Martin was linking with the French-based born-again Brough Superior factory to jointly develop a motorcycle, it seemed almost too good to be true. Mind you, putting a pair of Britain’s most historic marques on two and four wheels together seemed like a marketer’s mirage — great on paper, but how could it possibly work out in practice? Then we saw the AMB 001 adorned with Aston’s winged badge on its flanks unveiled at last November’s EICMA Milan Show — and suddenly it all made sense.
For, clothed in ultra-distinctive carbon-fibre bodywork designed by Aston Martin’s chief creative officer, Marek Reichman, the turbocharged direct-injection 997cc AMB 001 V-twin is a radically innovative motorcycle which has actually been undergoing development for the past decade. How so? Because that’s how long French designer, entrepreneur and Brough Superior Motorcycles CEO Thierry Henriette has been working on such a bike. The original prototype made its public debut at the 2011 Paris Show under the Boxer Superbob label, named after Thierry’s late father Robert who’d passed away three years earlier, after supporting his son’s decision at age 22 to drop out of medical school in favour of establishing a motorcycle dealership he named Boxer Bikes, after the then-new Ferrari Berlinetta Boxer he’d recently driven! Thierry’s Aston Martin days were yet to come.

This story is from the September 2020 edition of Motoring World.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Motoring World
Motoring World
Off the Grid
Ultraviolette's latest bike laughs at convention and tackles trails with a grin
4 mins
October 2025
Motoring World
URBAN CHAOS TAMER
Is this the stylish, no-compromise EV the youth has been waiting for?
4 mins
October 2025
Motoring World
TURBO PROMETHEUS
Ricochet's reimagined RE Continental GT is a turbocharged monster blurring the line between a café racer and a gothic legend
5 mins
October 2025
Motoring World
GROWING WISER?
GETTING AN MPV AS A DAILY RUNNER IS SURELY A SIGN OF CHANGING TIMES, ISN'T IT?
1 mins
October 2025
Motoring World
FEAR FACTOR
There's no such thing as too much power, right? This M2 will make you eat your own words
5 mins
October 2025
Motoring World
TRIPPING
I'd overshot the first scheduled service by a bit, but since nobody seemed to mind, I made it happen at 1260 km.
1 mins
October 2025
Motoring World
MOD DISORDER
Our memory lane is lined with bent and hacked metal that turned fervent ideas into beautiful realities... well, mostly. Here are some of those stories
10 mins
October 2025
Motoring World
The Duality Called Life
The new Roadster dabbles between being a chilled-out retro bike and a modern-day naked... and that's not a bad thing
4 mins
October 2025
Motoring World
THOROUGHBRED
The TVS Apache RR 310 ARRC at the Mandalika circuit - it proves why we chase perfection
5 mins
October 2025
Motoring World
CHARGED INVASION
Unplugged from compromise, VinFast's VF 6 and VF 7 signal a new era of value-driven electric mobility, redefining what an EV can be.
4 mins
October 2025
Translate
Change font size

