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GLIMPSES OF THE FUTURE: ITERATIVE HARDWARE, LADEN WITH AI
April 05, 2025
|BW Businessworld
The Mobile World Congress in Barcelona showcased futuristic technology from around the world, that could be integrated more fluidly into daily life. Instead of launching gadgets built on novelty alone, brands like Xiaomi, Tecno, HMD Global, Realme, Nothing, Lenovo and Qualcomm, presented refined ideas designed to improve functionality and user experiences at both individual and enterprise levels.
A special report by Sahil Mohan Gupta of BW Businessworld ATTHE MOBILE WORLD Congress (MWC) 2025 in Barcelona this year the spotlight was more on the steady evolution of technology than radical breakthroughs. BW Businessworld
AT THE MOBILE WORLD
Congress (MWC) 2025 in Barcelona this year the spotlight was more on the steady evolution of technology than radical breakthroughs. BW Businessworldwas on-ground at the expansive Fira Gran Via, which served as a stage for diverse brands to unveil products and concepts that emphasised artificial intelligence (AI), foldable displays and sustainability. This year, manufacturers prioritised integrating technology more fluidly into daily life. Instead of launching gadgets built on novelty alone, they presented refined ideas designed to improve functionality and user experiences at both individual and enterprise levels
Growing Influence of Chinese Manufacturers
Chinese companies used MWC 2025 to showcase broader visions of connected ecosystems. By moving beyond standalone smartphones, they demonstrated growing expertise in fields such as wearables, automotive engineering and augmented reality. Leading this charge were Xiaomi and Tecno, each combining competitive pricing with design flourishes and experimental devices, underscoring China's ascendant role in global technology markets.Xiaomi's Expanding Portfolio
Xiaomi made an impression with products that spanned mobile devices, audio accessories, and electric vehicles. The Xiaomi 15 Ultra and Xiaomi 15 exemplified the brand's evolving partnership with Leica, featuring camera systems enhanced by AI-driven computational photography.
Xiaomi 15 Ultra
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