Business
BW Businessworld
“Our Ambition Is To Strengthen India's Digital Backbone”
Invenia CEO & Whole Time Director PANKAJ MALIK outlines the company's strategy to power India's next phase of digital infrastructure expansion
2 min |
November 15, 2025
BW Businessworld
THE PRAGMATIST FUTURIST
In the debate around artificial intelligence displacing human talent, Akash Deep Batra, Head of Marketing for HP across India, Sri Lanka, and Bangladesh, offers a refreshingly grounded perspective.
1 min |
November 15, 2025
BW Businessworld
RECIPE FOR BRAND SUCCESS
For Anil Gurnani, Chief Sales & Marketing Officer at TTK Prestige, brand purpose isn't a lofty ideal, it's the compass that guides every product, campaign and conversation.
1 min |
November 15, 2025
BW Businessworld
“Real AI Breakthroughs Will Come From Smarter Algorithms, Not Just Hardware”
In an exclusive interview, Akamai CEO and co-founder TOM LEIGHTON, during his India visit, spoke with Rohit Chintapali about competing with hyperscalers, the rise of distributed compute, Al inference at the edge and why India is critical to Akamai's roadmap. Excerpts
4 min |
November 15, 2025
BW Businessworld
BUILDING BRANDS WITH MEANING
In an era where marketing is constantly balancing innovation with integrity, Chandan Mukherji, Director & Senior Vice President - Strategy, Marketing & Communication at Nestlé India, believes the foundation of great marketing still rests on one timeless value - trust.
1 min |
November 15, 2025
BW Businessworld
A CULTURE OF COMFORT
In a category where the product is rarely visible and the purchase cycle stretches over years, Puneet Gulati, Chief Marketing Officer, Sheela Foam, has crafted a distinctive emotional space for Sleepwell, one that transcends functionality and connects deeply with human emotion.
1 min |
November 15, 2025
BW Businessworld
SPEED, SOUL AND STRATEGIC AI
While most CMOs are still debating whether AI is friend or foe, Avi Kumar, Chief Marketing Officer at FNP, has already G2 moved past the binary.
1 min |
November 15, 2025
BW Businessworld
How Apple Reinvented the Selfie for the iPhone 17
In an exclusive interview with two of Apple's technology wizards, BW Businessworld gains an insight into the making of the front camera system of the Apple iPhone series. Jon McCormack, Apple's Vice President of Camera and Photo Software Engineering and Megan Nash, iPhone Product Manager, talk at length with Sahil Mohan Gupta about what Apple calls its \"Center Stage camera\" for the iPhone 17 generation. They describe how Apple rebuilt the front camera system oversees—long treated as an auxiliary lens— into something foundational
5 min |
November 15, 2025
BW Businessworld
From Brand Guardians To Growth Architects
As AI, data and cross-functional collaboration reshape marketing, the chief marketing officer of 2030 must combine creativity, technology and financial acumen to drive business growth and influence strategy
3 min |
November 15, 2025
BW Businessworld
When We Forget How to Let Life Be
THE MORE WE AGE, the more stubborn we seem to become.
3 min |
November 15, 2025
BW Businessworld
The Courage to Hold Two Truths
Why the strongest leaders don't choose sides but learn to hold competing truths without losing clarity or momentum
3 min |
November 15, 2025
BW Businessworld
COMPACT. PREMIUM. ELECTRIC
The VOLVO EX30 redefines urban elegance with its clean design, quiet confidence, and performance that's as sustainable as it is spirited
6 min |
November 15, 2025
BW Businessworld
"A Nation Can Only Prosper With Its People, Not Despite Them"
In a candid conversation with Rohit Chintapali on the sidelines of the second edition of Manotsava - National Mental Health Festival, author and famed philanthropist ROHINI NILEKANI reflects on India's development journey and shares why true progress depends as much on mental well-being as on economic growth. She urges founders and leaders to build a culture of respect, balance, and purposeful giving. Excerpts
4 min |
November 15, 2025
BW Businessworld
Of a 'Spiritually Conscious Being with a Yogic Past'
Amidst the plethora of tomes on Prime Minister NARENDRA MODI, arrives lawyer BERJIS DESAI'S perspective of a mystical being in a very temporal position. \"Desai's interpretive frame-that Modi is an instrument of divine design - is both the book's unique strength and its conceptual risk,”
3 min |
November 15, 2025
BW Businessworld
Grid Resilience Is India's New Currency
N. VENU on India's unified grid, energy security and climate finance reforms, and how these define true resilience for COP30
2 min |
November 15, 2025
BW Businessworld
KILL THE INVISIBLE MONSTER 'ENVY'
ONE OF THE MOST evergreen moments in my childhood was renting a bicycle over the weekends and learning to ride it.
3 min |
November 15, 2025
BW Businessworld
BLENDING BEAUTY, PURPOSE, COMMUNITY
Today's beauty consumer is curious, expressive and constantly evolving—and that's exactly what inspires Priyanka Puri, Senior Vice President – Marketing, Hygienic Research Institute (HRIPL). “Exploration is the hallmark of today's beauty consumer, and that's a good thing. It keeps brands on their toes and pushes us to innovate constantly,” she says.
1 min |
November 15, 2025
BW Businessworld
MAKING INVESTING MORE HUMAN & INTELLIGENT
In the fast-evolving world of financial services, Puneeth Bekal, EVP & Chief Marketing Officer, HDFC Securities, stands at the intersection of trust, technology and storytelling.
1 min |
November 15, 2025
BW Businessworld
MAKING INSURANCE PERSONAL
Sai Narayan, Chief Marketing Officer, Policybazaar, has had a clear vision always to transform a low-engagement category into one that connects deeply with human emotion.
1 min |
November 15, 2025
BW Businessworld
The Human Edge of Modern Leadership
THAT QUARTERLY review was unforgettable. Charts gleamed on the screen, ratios shone brightly, and every metric celebrated success.
3 min |
November 15, 2025
BW Businessworld
BETTING ON SPEED & VALUE
In the high-stakes game of festive season marketing, Rajiv Dubey, Vice President - Marketing at Dabur India, has been playing a different hand this year.
1 min |
November 15, 2025
BW Businessworld
Time to Level-up Indian Agri-Exports
INDIA STANDS AT A pivotal juncture in agricultural trade.
4 min |
November 15, 2025
BW Businessworld
FORGING PURPOSE, PRIDE, PROGRESS
Emotion and purpose aren't limited to traditional consumer brands and are intrinsic even to a product as foundational as steel, believes Tarun Jha, Head - Marketing, JSW Steel.
1 min |
November 15, 2025
BW Businessworld
PURPOSE AS THE NEW COMPASS
Every brand needs a reason to exist beyond profit, and for Siddhartha Butalia, Chief Marketing Officer, Air India Express, that reason is purpose. It's what defines a company's character, shapes its culture and builds the trust that keeps customers coming back.
1 min |
November 15, 2025
BW Businessworld
THE CONSUMER CONNECTION
When you're responsible for brands that touch 5 billion lives globally, one-size-fits-all simply doesn't work.
1 min |
November 15, 2025
BW Businessworld
MARKETING'S TOUGHEST TRADE-OFF
For Jaswinder Sodhi, Head - Customers, Digital & Marketing at HSBC India, marketing isn’t merely about metrics, it’s about meaning.
1 min |
November 15, 2025
BW Businessworld
ELEVATING INDIA'S HOME-GROWN SMARTPHONE STORY
When Puravansh Maitreya took on the role of Head - Marketing at Lava International, he stepped into a smartphone market defined by rapid change, intense price competition and discerning consumers.
1 min |
November 15, 2025
BW Businessworld
FROM MILEAGE TO MEANING
Leading Maruti Suzuki India's marketing transformation, Banerjee blends legacy and innovation to engage India's new-generation car buyers
1 min |
November 15, 2025
BW Businessworld
LEADING WITH OPENNESS
For Sunil Narula, Senior Vice President - Sales & Marketing at Panasonic Life Solutions India, the rise of AI hasn't redefined marketing overnight, it's made the role of a CMO far more fluid, curious, and humble.
1 min |
November 15, 2025
BW Businessworld
DESIGNING INDIA'S NEXT CREATIVE LEAP
Chandrika Deb, Country Manager - India, Canva, is driving a deeply local strategy that strengthens India's design community, accelerates Al adoption and expands visual creativity
1 min |