TAKING PRIDE IN PROGRESS
The Machinist|Feb 2021
Gourav Luminaries (P) Ltd is looking to double its current sales in next two years and increase its market share in North India & North-East India before it explores central part of India, says its CEO, Gaurav Khanna
Niranjan Mudholkar
TAKING PRIDE IN PROGRESS

Gourav Luminaries (P) Ltd started its journey in 1991. How has been the journey so far?

We have come a long way from one-room/ one product to five manufacturing units/ five product categories. In 1991, it was my father ‘Sri Prem Khanna’ who started Gourav Luminaries. At that time, he himself used to make ‘chowk fatti’ with his two hands. It was his brilliant business acumen, impeccable work ethics, unshakeable determination and hard work that laid a strong foundation. Today, it is me and my brother who have the shared responsibility to take this organisation to its next milestone. Gourav has established itself as a brand that takes immense pride in lighting up middle-class homes in tier 2 cities with its affordable and reliable products. We are focused on being environmentally conscious not only through our energy efficient products, but also by taking conscious steps to cut e-waste and reduce plastic at the organisation level. We have also been strengthening our community voice to support women through our social-media initiative – DeshKaGourav. We have got the boxing legend Mary Kom as our brand ambassador to mark this new chapter.

We deeply value all our partners, associates, teammates and, most importantly, the customers who believed in us and continued to support us through all these years. We are grateful for everyone who walked with us to make this 30-year old magnificent journey possible.

What is your analysis of the Indian electricals industry? Where do you think Gourav Luminaries (P) Ltd stands in terms of market position?

هذه القصة مأخوذة من طبعة Feb 2021 من The Machinist.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة Feb 2021 من The Machinist.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.

المزيد من القصص من THE MACHINIST مشاهدة الكل
OUR HYBRID HYDROMETALLURGY PROCESS EXTRACTS ELEMENTAL COMPOUNDS WITH 1/10TH THE CARBON FOOTPRINT
The Machinist

OUR HYBRID HYDROMETALLURGY PROCESS EXTRACTS ELEMENTAL COMPOUNDS WITH 1/10TH THE CARBON FOOTPRINT

MiniMines’ Founding Director, Anupam Kumar, and CTO and Director, Arvind Bhardwaj, candidly discusses their shared passion for recycling batteries, inception of their dream venture, their patented eco-friendly process HybridHydrometallurgy, upcoming initiatives, and expansion plans in an interview with Nisha Shukla.

time-read
7 mins  |
April 2024
IGUS LAUNCHES NEW COMPACT LOW-COST ENERGY CHAIN FOR DRAWERS
The Machinist

IGUS LAUNCHES NEW COMPACT LOW-COST ENERGY CHAIN FOR DRAWERS

For cable guidance in drawers and pull-outs of all kinds, igus is launching the draw e-chain.

time-read
1 min  |
April 2024
Hero Lectro introduces the H4 and H7+ e-cycles
The Machinist

Hero Lectro introduces the H4 and H7+ e-cycles

HERO LECTRO, the e-cycle brand of Firefox Bikes Ltd., has unveiled its latest offerings: the H4 and H7+.

time-read
2 mins  |
April 2024
ETP Group launches next generation solutions in unified commerce retail management
The Machinist

ETP Group launches next generation solutions in unified commerce retail management

ETP GROUP, Asia’s leading retail software company, has announced the launch of two new and innovative platforms - Ordazzle and ETP Unify – to redefine the retail and e-commerce landscape in India.

time-read
2 mins  |
April 2024
MARPOSS' UNMATCHED QUALITY CONTROL SOLUTIONS FOR FUEL CELLS AND ELECTROLYSERS
The Machinist

MARPOSS' UNMATCHED QUALITY CONTROL SOLUTIONS FOR FUEL CELLS AND ELECTROLYSERS

Exploring Marposs' quality control solutions for fuel cells and electrolysers, which aid manufacturers in achieving high accuracy and quality in production processes.

time-read
2 mins  |
April 2024
"WE PLAN TO DOUBLE OUR GROWTH IN THE NEXT THREE YEARS"
The Machinist

"WE PLAN TO DOUBLE OUR GROWTH IN THE NEXT THREE YEARS"

In a traditionally male-dominated sector like India’s energy industry, the journey of Preeti Bajaj, CEO & MD of Luminous Power Technologies, stands out as a beacon of inspiration and empowerment.

time-read
8 mins  |
April 2024
OPTIMISING 5G ROI FOR LONG-TERM SUSTAINABILITY OF ENTERPRISE NETWORKS
The Machinist

OPTIMISING 5G ROI FOR LONG-TERM SUSTAINABILITY OF ENTERPRISE NETWORKS

A look at how 5G can enhance network infrastructure by providing the connectivity, security, and agility needed to confront upcoming challenges.

time-read
3 mins  |
April 2024
ACCELERATING A SUSTAINABLE FUTURE THROUGH SIMULATION
The Machinist

ACCELERATING A SUSTAINABLE FUTURE THROUGH SIMULATION

The article demonstrates how simulation can help industries pave the way for a greener future while enabling them to adopt more efficient practices during the manufacturing, utilisation, and maintenance of products.

time-read
4 mins  |
April 2024
INNOVATION AND TECHNOLOGY ADVANCEMENTS: SHAPING THE FUTURE OF DRONES IN INDIA
The Machinist

INNOVATION AND TECHNOLOGY ADVANCEMENTS: SHAPING THE FUTURE OF DRONES IN INDIA

The article underscores the role of drones as significant disruptors for the future, offering a multitude of benefits across various sectors and presenting novel solutions to existing challenges.

time-read
3 mins  |
April 2024
THE SYNERGISTIC FUTURE OF MSMES AND STARTUPS IN INDIA'S MANUFACTURING SECTOR
The Machinist

THE SYNERGISTIC FUTURE OF MSMES AND STARTUPS IN INDIA'S MANUFACTURING SECTOR

The article delves into the immense possibilities that MSMEs and startup collaboration hold for transforming manufacturing practices, underscored by the supportive role of funding mechanisms and a conducive policy environment.

time-read
5 mins  |
April 2024