Echelon Magazine - April 2026

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Echelon Magazine Description:

الناشر: Capital-Media-(Pvt)-Ltd

فئة: Business

لغة: English

تكرار: Monthly

Intelligent Storytelling

The one thing that will define the Echelon magazine will be the quality of the storytelling. Echelon,published monthly, will cover in depth Sri Lanka’s most successful businesses, examine their winning strategiesand profile their leaders in immersive stories. Great stories are also never limited to words, and our approach includes rich photography, bold graphics and leading edge design which together will make for a compelling read.

But business doesn’t start and end in a boardroom;it extends to the golf club greens, to international travel and to pursuits that blurthe lines between commercial venture and sheer passion. The Echelon team will present the best in business and lifestyle coverage that will appeal to an exclusive and affluent readership: an otherwise hard to reach demographic.

Content will be developed by one of the most experienced and proven teams of editors, financial journalists, photographers and designers in the country.This team has already raised the bar for powerful and expertly crafted business news. Shamindra Kulamannage, will lead the editorial team.

The reputation of Echelon is being built on the separation between editorial and advertising. However we are also looking for the most creative and impactful new formats that can be applied in our magazines, iPad app as well as website to help our clients reach our audience. We are flexible and creative and we will have a solution for every single advertiser who wants to reach our audience.

We are passionate about creative results and about working with our advertisers to help them create bespoke multi platform creative solutions with our in house creative team and of course our sales team.

Echelon will be a great place to show off the products and capabilities of our clients because they will be surrounded by an editorial product that is expertly crafted, full of integrity and intelligence.

في هذا العدد

Confidence Lost
Sri Lanka’s currency is under pressure again. This time, not from external shocks alone, but from policy choices. Since late 2024, the central bank has injected excess liquidity and intervened in currency markets at arbitrary rates, undermining confidence in the rupee. What began as technical adjustments has turned into instability.
The rupee weakened from around 297 to 310 in 2025. Excess liquidity has risen to roughly 400 billion rupees in 2026. Warnings about swaps and dollar purchases were ignored. At the time, markets were calm. Now they are not.
The pattern is familiar. When more money is pumped into the system and exchange rate decisions become unpredictable, markets react. Exporters hold back dollars. Importers rush to buy them. Money moves out. What could have remained contained becomes a broader loss of confidence.
Rising global uncertainty and conflict are pushing up import costs and adding pressure on the currency, but these shocks do not create instability on their own. They expose underlying weaknesses that were already in place.
The risk is not only depreciation. It is credibility. Confidence, once lost, is difficult to regain.