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In this issue

Published at a time where rapid global change ushers in a New Age replete with possible scenarios and opportunities, ‘Best of Abu Dhabi & U.A.E.’ aims to participate in laying the foundation for diversified progress that economic growth and sustainable development cultivates across sectors. Our mission is clear: To assist emerging nation states, regions and cities with their place branding. This is vital for attracting allies, investment and visitors. Those that fail to brand effectively swiftly get left behind. The UAE has embraced this rationale in its key strategic planning, so has GVP, by understanding key messages and showcasing them in an annual publication that presents Abu Dhabi and the nation in its best light.

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