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NYLON Guys gives you the coolest look at fashion, film, music, technology, cars and art. Get it six times a year. "We really needed to double down on our efforts to go after a millennial women audience, what our core really is," Paul Greenberg, CEO of Nylon Media, said in a phone interview Wednesday. He pointed to recent hires on the women's side, including a head of video (who's now producing a video a day on average, he said), as well as a vice president of engineering.