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Bloomberg Businessweek US Magazine - September 28 - October 4, 2015
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In this issue
Meet Your Audience - Fake Web traffic will cost companies more than $6 billion this year. An exclusive investigation into the bots that ate your ad budget.
“We can be the Uber of buildings”
“It turns out I’m buying from this guy down the street who opens up his coat and says, ‘Hey, you want to buy some ads?’ ”
“I’m not a major fan of pop culture. How much can you say
on Kim Kardashian, you know?”
Bloomberg Businessweek US Magazine Description:
Bloomberg Businessweek delivers the business information you need: surprising and timely perspectives on the most important issues of today and unique stories you won’t find anywhere else. With Bloomberg Businessweek you'll have the insights you need to take advantage of the new reality and thrive in today's complex global economy.
Special Issues
October 24, 2016 - January 6, 2017
November 09 2015 - January 05 2016
