ADWEEK Magazine - October 30,2017
ADWEEK Magazine - October 30,2017
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In this issue
Adweek's 2017 Hot List Winners.
BRAND VISIONARY Why it’s a good thing to be Martha Stewart.
DATA POINTS Which brands football fans are rooting for.
The Stranger Things Kids On How To Reach Gen Z
STARS OF NETFLIX’S ’80S SCI-FI THRILLER SHARE THEIR SOCIAL, STREAMING AND GAMING OBSESSIONS.
5 mins
A&E's Retreat From Scripted TV Pays Off
THE NETWORK GOES AGAINST THE GRAIN— AND ENGINEERS A SURPRISING RATINGS TURNAROUND.
2 mins
Perceptual Competition: Threat Or Opportunity?
YOUR TRUE COMPETITORS MIGHT NOT BE WHO YOU THINK THEY ARE.
3 mins
China Calling
THE NATION’S POST- DESKTOP MOBILE-TO- OFFLINE GAME PLAN LEAVES NO ROOM FOR M2O DENIERS.
3 mins
ADWEEK Magazine Description:
Publisher: ADWEEK, LLC
Category: Business
Language: English
Frequency: Weekly
ADWEEK is a leading news outlet covering the media marketplace, canvasing the ecosystem from print and broadcast to digital and technology.
ADWEEK is a resource for the industry's most influential thought-leaders, offering insights and trends from the marketing, advertising, creative and brand perspective.
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