ADWEEK Magazine - April 3-10, 2017

ADWEEK Magazine - April 3-10, 2017

Go Unlimited with Magzter GOLD
Read ADWEEK along with 8,000+ other magazines & newspapers with just one subscription View catalog
1 Month $9.99
1 Year$99.99 $49.99
$4/month
Subscribe only to ADWEEK
Buy this issue $7.99
Subscription plans are currently unavailable for this magazine. If you are a Magzter GOLD user, you can read all the back issues with your subscription. If you are not a Magzter GOLD user, you can purchase the back issues and read them.
In this issue
Adweek Honors 15 Political Power Players
CNN’s Van Jones, The New York Times’ Maggie Haberman and Fox News’ Tucker Carlson are among the extraordinary journos covering the White House.
Voice: Why brands and the marketers that power them are the next “fake news” victims
Data Points: VR consumer study on grocery shopping
Trending: Snapchat unveils new app-install ads and engagement marketing tools; NBCU’s blillion-dollar bet on data-based advertising; how agencies and clients are benefitting from cohabitation; the resurgence of old-school board games
Snapchat Ramps Up Data For Downloads
The Popular Mobile App Is Improving Targeting For Its App-Install Ads. But Can It Compete With Facebook, Instagram And Other Rivals?

3 mins
Why Brands Are the Next Fake News Victims
Marketers must shed the ‘click’ fetish and make social platforms more trusted havens for their consumers.

4 mins
Political Power Players
CNN Commentator Van Jones On The Role Of Progressives In Tumultuous Times, Bridging The Political Divide And Embracing Change.

10+ mins
Red Solo Cups
How an ordinary piece of injection-molded Polystyrene turned into the essential party accessory.

2 mins
ADWEEK Magazine Description:
Publisher: ADWEEK, LLC
Category: Business
Language: English
Frequency: Weekly
ADWEEK is a leading news outlet covering the media marketplace, canvasing the ecosystem from print and broadcast to digital and technology.
ADWEEK is a resource for the industry's most influential thought-leaders, offering insights and trends from the marketing, advertising, creative and brand perspective.
Cancel Anytime [ No Commitments ]
Digital Only