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ADWEEK Magazine - March 14, 2016

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In this issue

A&E’s Wahlburgers is just the latest reality TV show to boost business for brands. Plus, a chat with Mark Wahlberg.

As the political landscape shifts, so have political news players, with Politico and The Hill trumping traditional outlets.

Publicis Groupe’s reorg; Sharapova sponsors bail; JWT’s PR mess.

American Apparel’s reboot; impactful PSAs; Doritos’ latest stunt marketing.

The power of hugs.

Gen Z media consumption.

Mindshare content guru Greg Manago.

Vans celebrates 50 years of cool.

Digital design studio Four32C.

Tribeca Enterprises’ Jane Rosenthal.

Fresh Off the Boat’s Paul Scheer.

ADWEEK Magazine Description:

Publisher: ADWEEK,-LLC

Category: Business

Language: English

Frequency: Weekly

ADWEEK is a leading news outlet covering the media marketplace, canvasing the ecosystem from print and broadcast to digital and technology.

ADWEEK is a resource for the industry's most influential thought-leaders, offering insights and trends from the marketing, advertising, creative and brand perspective.