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In this issue

Food Retail @ India Adding Oomph To Food Retail 08 Category Focus Capturing A Nation With A Major Sweet Tooth 10 POP Parade 14 International POP 28 In-Store Activation Magnum 32 MTR 34 Lipton Ice Tea 36 Leonardo Olive Oil 38 Brand Talk A. Mahendran, MD & CEO, Global Consumer Products Ltd. 40 GT Focus ShopX 42 Regional Focus - Kolkata Introduction 46 Klik Advertising 48 Archana Engineering 48 Accuracy Multimedia 49 Sigma Scan Systems 49 Stylo Maximage 50 Excalibur 50 Concern Events & Promotions 51 Natural Arts & Signage System 51 Wonder Images 52 Graffiti Signgraphics 52 Calcutta Neon 53 Sunrise Media & Effects 54 Ilina Signage & Engineering 54 Packaging Design Vaishnavi Mahendran (India) and Zarko Dumicic (Croatia), BLOK 56 Market Insight Deep Agarwal, Regional Sales Director – India, Zebra Technologies APAC. 58 Column : Shopper Marketing Mike Anthony, Founder & Global CEO, Engage - A Global Management Consultancy 60 What’s New Just Signs India Pvt. Ltd. 62 Resource 63

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