In this issue

Think Digital

Pioneering the DOOH wave

Media Matters

‘Having larger OOH cos will help industry get more traction’

Spotlight

Money4Drive Advertising: Every Penny Counts

Thought Leadership

Turning the wheels of OOH Revolution

‘Tap into a larger market with DOOH’

‘You’ve to have the hunger to grab attention’

‘Disrupt OOH to conquer Mt Rs 10,000cr’

‘Enhance OOH offerings in semi-urban markets’

‘Enhance OOH accountability standards’

‘OOH must fulfil digital economy needs’

‘Mobile is a strong lever for OOH effectiveness’

‘OOH is the makeup of a city’

‘Clients buy the audience, not boards’

‘Understand technology before treading the DOOH path’

‘Audience data is vital for OOH’

‘OOH must speak the language of digital’

‘OOH is integral to urban development’

‘OOH advertising keeps consumers better informed’

‘Need to fast-track adoption of Green OOH options’

‘Build startups in semi-urban areas’

‘Airport media opportunities will grow manifold’

Rachana Lokhande anchors Quintessential OOH Quiz 2019 contest

OOH Excellence

Rapport Outdoor Advertising wins OAA 2019

‘Campaign of the Year’ award

Snapshots of Gold winning works

The winning moments

OOH Solutions

Best in Class

Snapshots

Networking for more

Resources

OUTDOOR ASIA Magazine Description:

Outdoor Asia started as a Quarterly in April 2002 as Outdoor Today and moved to become a bimonthly under the current name in 2005. In April 2007, the publication became monthly covering all the facets of the Out-of-Home industry. Outdoor Asia focuses on original news, features, latest trends in new technology, the best creative works, new campaigns, research and analysis about OOH advertising. The magazine’s reach into the world of Out-of-Home Advertising is unrivaled. This newly revamped magazine is the key source of information and opinion for media owners, advertising and marketing executives. This magazine reaches subscribers who are key decision-makers and influencers at advertising agencies, major brands and media buying agencies.