QUINTESSENTIALLY ASIA - Autumn 2013
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The 8th edition of Quintessentially Asia magazine has VOYAGE as its theme. This is the magazine\'s second anniversary issue and in the two years since Quintessentially Asia was launched it has travelled a long way, both literally and metaphorically. Copies have been seen in Beijing, Shanghai, Budapest, Lake Como, Ulan-Bator, Venice, the Scottish Highlands and the back of a car parked on the Champs Elysee. And we have sent the magazine to the outer reaches of the galaxy and back as we imagined ways in which it could be made more surprising and insightful. Our experience has taught us that to “Voyage” is an act of integration not separation. Thus this edition is not a travel magazine but an exploration of the voyage we take each time our synapses pop. In The Great Revival we chart Karl Lagerfeld’s journey at the helm of Chanel, in The Art of Travel we trek through the mind of Japanese artist Shinji Ogawa and his beguiling recreations of places he has never been to (or has he?) while in My Fair Lady and Religious Indulgence we are given a tour of fashion that challenges our sense of style and beauty. In each of these stories the magazine has travelled beyond Hong Kong but its heart has always been in the same place. As the 18th century Swiss philosopher Jean-Jacques Rosseau said on his travels between Paris and London, “The world of reality has its limits; the world of imagination is boundless.” This magazine is a means of travelling between Rousseau’s two worlds, without being marooned in either one. So enjoy, and send us a post card from wherever you think are.
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