Gulf Business Magazine - December 2020![Add to My Favorites Add to Favorites](/static/icons/filled.svg)
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Gulf Business Magazine - December 2020![Add to My Favorites Add to Favorites](/static/icons/filled.svg)
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In this issue
Designing a new path - Kuwaiti entrepreneur Noor Bin Eidan, is defying stereotypes to carve a niche for herself.
Revealed: Winner of the 2020 Gulf Business Awards
Top digital marketing trends for 2021
A look at the priorities that will potentially drive global marketing strategies post Covid
4 mins
A DONE DEAL
As women empowerment takes centre stage in the region, Kuwaiti entrepreneur Noor Bin Eidan reflects on her journey to build her brand and reveals how women can be better integrated into the regional economic ecosystem
![A DONE DEAL](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf47369f282/crp_A-DONE-DEAL.jpg)
9 mins
REFORMING TO TAP TALENT
Rules around foreign employment in the kingdom are set for an overhaul
![REFORMING TO TAP TALENT](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf50a3c57f7/crp_REFORMING-TO-TAP-TALENT.jpg)
3 mins
SHIFTING AGENDAS
Here’s what the business landscape is likely to look like under US President-elect Joe Biden, industry by industry
![SHIFTING AGENDAS](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf49f1899c1/crp_SHIFTING-AGENDAS.jpg)
7 mins
Scoring the right goals
A multi-billion-dollar industry and an enthusiastic audience. The script for gaming in the GCC writes itself.
![Scoring the right goals](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf4ce682cc6/crp_Scoring-the-right-goals.jpg)
9 mins
Playing for keeps: The esports element
While much of the talk is around money spent by publishers in supporting tournaments, there’s a lucrative adjacent industry fuelled by investors, sponsors and fans.
6 mins
Across the finish line
From accurately measuring returns on investments to considering value-to-cost propositions, major conglomerates from the UAE are successfully navigating the sports sponsorship industry and the mega-money involved in it
![Across the finish line](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf4551a202b/crp_Across-the-finish-line.jpg)
8 mins
A Swiss state of mind
The Swiss tourism industry, rattled by the Covid -19 pandemic, is plotting a hard-fought comeback beginning this winter
![A Swiss state of mind](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf51f66fe04/crp_A-Swiss-state-of-mind.jpg)
3 mins
Vision 2020
Danish family-owned Lindberg, led by Henrik Lindberg, is often referred to as the “Apple of the eyewear business”. Here’s why
![Vision 2020](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf55949cbc1/crp_Vision-2020.jpg)
5 mins
Ticking green
Brands are no longer separating the idea of sustainability and environmental consciousness from fine watchmaking
![Ticking green](https://reseuro.magzter.com/100x125/articles/978/568751/5fcf56c87cf2f/crp_Ticking-green.jpg)
5 mins
Gulf Business Magazine Description:
Publisher: Motivate Publishing
Category: Business
Language: English
Frequency: Monthly
Gulf Business is the region's premier business monthly for decision-makers, corporate leaders and high-ranking business and government executives. This magazine offers readers cutting-edge analysis' of news and views that have a direct bearing on their businesses and work, providing insights into the local and regional business domains.
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