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AFTER A RECORD YEAR TUNISIA EXPLORES INDIAN MARKET
India Outbound
|March-April-2025
Having received over 10.25 million visitors in 2024, Tunisia has begun to explore new markets like India, while maintaining a focus on its key European markets, Sofiane Tekaya, Tunisia's Minister of Tourism tells India Outbound. As a beginning, Tunisia recently participated in an artisan fair as part of its plans to create higher awareness in India, Tekaya adds.
Q What is the objective of Tunisia in terms of tourism for 2025 and how did 2024 go?
2024 was an exceptional year for Tunisia. We received more than 10.25 million foreign tourists, higher than the 9.4 million tourists that we received in 2019.
Additionally, it was also a great year for alternative tourism. There was a development of other tourist products, such as Saharan tourism, Oasian tourism, and cultural tourism. At the moment, we are focussing on 2025, as we would like to keep this momentum going and increase the number of visitors to 11 million this year.
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