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OPENAI DEV DAY: SAM ALTMAN TEASES THE NEXT WAVE OF CHATGPT APPS AND PLATFORM EXPANSION
AppleMagazine
|October 10, 2025
At OpenAI’s annual Dev Day 2025, CEO Sam Altman took the stage in San Francisco to outline the company’s next big steps — turning ChatGPT from a powerful conversational AI into a full-fledged platform for developers, businesses, and creators.
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The event marked a shift from OpenAl as a product company to OpenAl as a global ecosystem builder, offering developers the tools to embed ChatGPT-level intelligence directly into their own applications.

Altman described ChatGPT's evolution as a move “from assistant to collaborator.” The company introduced new tools that allow developers to build custom GPT-powered apps capable of performing specialized functions — from financial modeling to legal document review to language tutoring.
The idea is to turn ChatGPT into a flexible framework that lives inside other software rather than a standalone chatbot. “Our goal,” Altman said, “is to make intelligence as easy to integrate as electricity.”
This marks one of the biggest product shifts since OpenAI first launched ChatGPT in 2022. Where previous updates focused on model capability — introducing GPT-4 and GPT-5 — the 2025 Dev Day focused squarely on accessibility, modularity, and ecosystem growth.
GPT-5 AND A PLATFORM STRATEGY
Central to the announcements was deeper access to GPT-5, OpenAI's newest large language model, now available through a reengineered API designed for real-time applications. Developers can fine-tune responses, customize personality traits, and connect models to their own data streams securely via new “context containers,” enabling domain-specific AI without compromising privacy.

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