After a long flight from Frankfurt to sunny Singapore, I found myself gearing up for an exciting adventure with TUMI, getting the first look at their brand-new Asra collection. Just hours after landing, I sat down with Victor Sanz, the creative maestro behind TUMI's innovative designs. Despite my jet lag, the warmth and energy from Sanz and his team were palpable, instantly rejuvenating.
Sanz, who joined TUMI in 2003 and ascended to Creative Director in 2016, has been pivotal in steering the brand into new territories, including outerwear and tech accessories. Known for his multidisciplinary approach, he integrates art and industrial design to develop products that resonate deeply with modern travellers. His passion for blending functionality with style has transformed how we experience travel gear today.
ELLE: Sustainability and ethical production are critical issues in fashion today. How does TUMI address these concerns?
Victor Sanz (VS): From its inception, TUMI has looked at sustainability in one of the most crucial ways, and it's about the longevity of the product. We need a product that is not just going to last one or two years but generationally. We set a challenge for ourselves, saying we want to create materials that are made of sustainable recycled materials but that pass all of our tests and continue to last. This has been the baseline: to have a product that can be repaired very easily and that's made of some of the strongest materials that we can make a product out of.
Bu hikaye Elle India dergisinin April 2024 sayısından alınmıştır.
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Bu hikaye Elle India dergisinin April 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Giriş Yap
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