Try GOLD - Free
A DESI-BRED HARLEY THAT NAILS THE URBAN-CRUISER FORMULA
Exhibit
|April 2025
The homegrown rebel that balances legacy with everyday practicality
There's a sense of freedom and liberation associated with Harley Davidson motorcycles. Riders often sing praises about their superior engine thrum and more so about the bliss that's felt when riding these machines on open roads. The American giant had been operating in India since 2009, but 2020 saw a disappointing exit from the desi market. That same year, though, the Mikwakee-headquartered outfit struck a deal with Hero Motorcorp to jointly develop Harley-Davidson motorcycles in India. The X440 is the first offspring of this matrimony.
STRAYING FROM TRADITION
The legacy of Harley-Davidson rests in the company's traditional V-twin approach that gives the motorcycles their trademark tenor, apart from sheer power, of course.
But the X440 has opted for a single-cylinder engine that makes it the only such Harley-Davidson motorbike in the global market right now. Developed with India in mind and manufactured locally, the X440 is not just a badge exercise. It's a serious attempt to blend Harley's brand ethos with practical riding and ownership experience for Indian roads.
MUSCLE MEETS MINIMALISMThis story is from the April 2025 edition of Exhibit.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Exhibit
Exhibit
BEYOND EVS
The Race for the Next Sustainable Powertrain
5 mins
April 2026
Exhibit
HOW SUSTAINABILITY IS SHAPING FORMULA 1
Sustainability enters the fast lane
3 mins
April 2026
Exhibit
TATA ALTROZ LONG-TERM REVIEW SETTLING INTO THE DAILY RHYTHM
Living with the Tata Altroz in its Accomplished Plus (Petrol DCA) guise has been a reminder of how quickly a car can become part of your daily routine when the fundamentals are right.
2 mins
April 2026
Exhibit
A BLUETOOTH HELMET THAT SWIPES BACK
Bluetooth-enabled helmets have quietly carved out a niche in the riding gear space over the past few years.
2 mins
April 2026
Exhibit
WATER TECH 2.0: INDIA'S NEW INFRASTRUCTURE GOLD RUSH
A new generation of Indian startups is turning water infrastructure into intelligent, data-driven technology platforms.
4 mins
April 2026
Exhibit
TATA PUNCH EV
Range, reality and restraint, driving Tata's latest electric commuter
3 mins
April 2026
Exhibit
AI IMPACT SUMMIT 2026 A DEFINING MOMENT FOR INDIA'S AI LEADERSHIP
How New Delhi became the centre of global artificial intelligence policy, innovation, investment and debate
5 mins
April 2026
Exhibit
THE RIGHT TO REPAIR
Fixing What's Broken in Our Throwaway World
4 mins
April 2026
Exhibit
HOW BIG IS VOLVO?
The Swedish giant redefining sustainable mobility
7 mins
April 2026
Exhibit
Can Gadgets Ever Be Truly Sustainable
Exploring the Environmental Cost of Technology and the Race Toward Greener Electronics
7 mins
April 2026
Listen
Translate
Change font size
