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OPENAI TESTS NEW “THINKING EFFORT” FEATURE FOR CHATGPT, PROMISING MORE CONTROL OVER ÁI REASONING
AppleMagazine
|September 05, 2025
OpenAl is experimenting with a new feature for ChatGPT called “Thinking effort”, which allows users to adjust how much computational depth the Al applies before delivering a response.
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The option, now in limited testing, could give users unprecedented control over the trade-off between speed and accuracy—reshaping how people interact with generative Al in daily tasks.
WHAT “THINKING EFFORT” MEANS
Traditionally, ChatGPT responses are generated in a single pass, balancing performance and computational efficiency based on preset defaults. The new “Thinking effort” feature introduces a slider or toggle-based control that lets users request the model to apply more intensive reasoning when tackling complex questions.
For example, a user could ask for a quick answer to a straightforward question like “What's the capital of Argentina?” and keep the effort low for an instant reply. But when faced with a thorny prompt such as “Compare the fiscal policies of emerging economies in Asia and their long-term impact on debt sustainability,” they could increase the “thinking effort” setting. The model would then spend more computational cycles evaluating reasoning paths before generating a response.
Early testers describe the feature as something akin to giving ChatGPT a “pause to think” moment. The result is not only more detailed answers but also, in some cases, greater factual accuracy and logical coherence. WHY OPENAI IS ADDING THIS FEATURE
This story is from the September 05, 2025 edition of AppleMagazine.
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