Tough D-Max picks up some new customers

V-Cross ticks the boxes for lifestyle users, writes Rob Auchterlonie

- 

Farmers, tradespeople, those who like their leisure vehicle to be rough and tough-Isuzu have the bases covered.

D-Max launched back in 2012 and from last year (2025), Isuzu simplified its D-Max range for prospective buyers, offering Business users the Utility model, and multi purpose buyers the DL20, DL40 and V-Cross models.

It was given a facelift in 2023-a case of a mild tickle and no need for widespread changes because it already did what it said on the tin...

But there's been a moveto-wards lifestyle users-posh pickup drivers if you like - so the top of the range V-Cross has found favour and last year they hit their best sales year to date with over 6,500 D-Max variants finding homes in the UK.