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Fintech platform expands reach with pawnshop chain partnership

The Freeman

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August 08, 2025

GCash, the Philippines' dominant fintech platform, has expanded its physical footprint by partnering with Palawan Pawnshop to roll out its cash-out service in over 3,500 locations nationwide—a move aimed at bridging the digital-physical divide in financial access.

- Ehda M. Dagooc

The agreement brings together GCash's growing ecosystem of digital financial services with Palawan Pawnshop's extensive network, particularly in underserved and remote areas where cash remains the primary medium of exchange.

"This partnership makes it simple for our users to convert digital money into physical cash," said Jong Layug, General Manager for B2B at GCash.

"Palawan's reach is a critical enabler in our broader push for accessibility and inclusion," Layug added.

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