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Clever company links creativity to no bosses

The Citizen

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June 19, 2026

Danish company Clever is trying something it believes is clever indeed: it has done away with bosses to foster creativity and boost group performance.

At its Copenhagen headquarters, Denmark’s leading operator of electric car charging stations has no hierarchical organisation structures.

Instead, the company has selfmanaged groups, where each employee is part of the decision-making process and in charge of following through.

Casper Kirketerp-Moller co-founded the company in 2012 with just a few employees.

Denmark and the other Nordic countries have long championed egalitarian social models and flat business hierarchies.

But Kirketerp-Moller wanted to take things a step further, thinking “we could do it better than the traditional way”.

“I was very much into how we humans are together, what [business] culture do we need,” he said.

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