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Banks’ ₹25k-crore insurance boost faces RBI reality check

Mint Chennai

|

February 17, 2026

The regulator's proposed rules to curb mis-selling of third-party products by banks will likely dent their earnings from insurance policy sales, a ₹22,000-25,000 crore-a-year business for lenders.

- Anshika Kayastha

On 11 February, the Reserve Bank of India (RBI) released draft guidelines targeting mis-selling, bundled sales, and even “dark patterns” in banking apps, redrawing the boundaries of how banks sell such products. The new rules take effect in July.

“The responsibility on banks has increased a lot,” said Anil Gupta, senior vice-president and co-group head of financial sector ratings at Icra. The onus, he said, is on them to ensure the right products are sold to their customers, which will increase operational and compliance costs.

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