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Bad Bunny brought Puerto Rico's culture to Super Bowl show

Gulf Today

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February 10, 2026

The sun hung low when Bad Bunny emerged in Puerto Rico's sugar cane fields during his halftime show, surrounded by jíbaros in pavas (rural farmers in traditional straw hats), viejitos playing dominos (an affectionate term for older men) and a piragua stand (shaved ice)—undeniable symbols of Puerto Rico.

Bad Bunny brought Puerto Rico's culture to Super Bowl show

From a small Caribbean island with a complicated colonial history, to the world: The artist born Benito Antonio Martínez Ocasio brought Puerto Rican culture to the Levi's Stadium in Santa Clara, California, for his 2026 Super Bowl halftime show in what was always going to be a landmark moment for Latinos.

He started with his huge reggaeton-and-then-some hits, “Tití Me Preguntó” moving into “Yo Perreo Sola,” as he remerged on top of the casita (“little house”) from his Puerto Rican residency - Cardi B, Jessica Alba, Pedro Pascal, Karol G, Young Miko, Ronald Acuña Jr., Alix Earle and Dave Grutman were guests at his pari de marquesina (“house party.”)

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