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Al-Futtaim floats full suite of innovative digital services
Gulf Today
|May 07, 2025
Dubai Festival City Mall's loyalty programme, run in partnership with Al-Futtaim Group's loyalty and rewards ecosystem and platform Blue, positions Al-Futtaim Real Estate as the first real estate developer in the region providing a full suite of innovative digital services to its tenants.
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The Blue loyalty programme offers points with the highest cashback value - the highest rate in the market - in addition to personalised deals. The digital lifestyle platform empowers merchants to reach customers by delivering personalized products and services that perfectly align with their lifestyles, passions, and interests.
This story is from the May 07, 2025 edition of Gulf Today.
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