Go big or go boom!

The budgets of Hindi, as well as South films are on an upward swing of late. 

- JITESH PILLAAI

Filmmakers have become vary of the fact that OTT content has escalated it's production values and as a result, viewers are feasting on content which is equivalent to cinema, if not better, in terms of both execution and budget. And they're getting it in the comfort of their homes. In order to lure the viewers back to the theatres, the current formula seems to be based around big budget action films, with heavy investment both in terms of star value and VFX. The prime example of this can be said to be