Facebook Pixel FLYING PIGS IN THE NEW YEAR | Businessworld India - business - Read this story on Magzter.com

Try GOLD - Free

FLYING PIGS IN THE NEW YEAR

Businessworld India

|

December 31, 2022

THE WATERSHED between the end of a year and the start of a new one marks a time of celebration. In countries around the globe, New Year parties are now as standard a part of the calendar as Sundays.

- Kiran Karnik

FLYING PIGS IN THE NEW YEAR

The Christmas to New Year week is, in today's globalised world, a festive time when work goes on the backburner, and many take a vacation. Flights and hotels in tourist resorts are chock-a-block full, while trains and buses to popular destinations are packed like sardines in a can. Visits to "home-town" have been substantially supplanted by basking in the sun on the beaches of Goa, learning skiing on the slopes of Gulmarg or just enjoying a white Christmas in Shimla. A few go to snowy Switzerland, sunny Spain, or Singapore shops even the Dubai desert (and, of course, malls). For all, it is the festive season, and there is merriment in the air; a time of "goodwill to all and peace on earth".

For those so inclined, it is a time to reflect, to think of the proud achievements and disappointments of the year; also, to look forward to new beginnings, opportunities and hopes. Many make New Year resolutions, and greetings for the New Year are often supplemented with wishes: a list of things that they hope may happen.

A few, like I, have given up on resolutions because one has learned that, though made with sincerity and good intent, most - like UN Resolutions on the Palestine issue - have little chance of being implemented. However, that does not preclude making wishes! The old proverb is, "If wishes were horses, beggars would ride", sometimes modified as "If wishes were horses, pigs would fly". Despite knowing that I will not fly, here is my list.

IF WISHES WERE HORSES...

Wars and conflicts between countries will end, with all borders, as they are today, being frozen for the next 20 years, and troops withdrawn.

MORE STORIES FROM Businessworld India

BW Businessworld

BW Businessworld

How Bengaluru Turned A Water Crisis Into A Global Model

Driven by infrastructure upgrades, digital innovation and citizen participation, Bengaluru has transformed a severe water crisis into a globally recognised model of urban water governance

time to read

4 mins

May 30, 2026

BW Businessworld

BW Businessworld

Melody’s Moment, Parle’s Mission

Following PM Modi gifting Melody to Italy’s PM Meloni, Mayank Shah speaks on how Parle now aims to transform the confectionery brand from a strong export product into a global powerhouse

time to read

3 mins

May 30, 2026

BW Businessworld

BW Businessworld

From EQ To Smart Choices How IIMA Students Are Told To Walk The Talk

FIIMA's chief guests at its convocations also reflect its vision and values

time to read

4 mins

May 30, 2026

BW Businessworld

BW Businessworld

Adland, AI And The Shift

As AI rewrites the rules of creativity, agency models evolve and client expectations intensify, the advertising industry is grappling with a central question: what exactly needs resetting, and how fast?

time to read

5 mins

May 30, 2026

BW Businessworld

BW Businessworld

Deal-Rich, Job-Light: How AI Is Repricing Indian IT

The sector that built its empire on human scale is now being forced to reimagine itself in an age that prices intelligence, not effort. The results are in and they are complicated

time to read

8 mins

May 30, 2026

BW Businessworld

BW Businessworld

"The Greatest Creation Is Still Unexpressed, What is Expressed Is Data"

PRASOON JOSHI, Chairman, Omnicom Advertising India & Chairman, Prasar Bharati says human adaptability has outlasted every disruption before, and will outlast AI too, in an exclusive conversation with BW Businessworld's Reema Bhaduri.

time to read

2 mins

May 30, 2026

BW Businessworld

Investment Strategies for a Volatile Market

THERE ARE PHASES in financial markets when uncertainty is not just visible - it becomes systemic.

time to read

4 mins

May 30, 2026

BW Businessworld

BW Businessworld

Building Responsible Business Leaders

In an interaction with BW Businessworld's Shriya Mishra, GODWIN TENNYSON, Director (in-charge), IIM Tiruchirappalli, discusses AI-led disruption, industry linkages and the changing role of B-schools

time to read

1 mins

May 30, 2026

BW Businessworld

BW Businessworld

The Homegrown Data Centre Boom

SHARAD AGARWAL, CEO, Sify Infinit Spaces, discusses India’s accelerating data centre build-out, AI readiness and the importance of disciplined, market-led growth in a conversation with Rohit Chintapali

time to read

4 mins

May 30, 2026

BW Businessworld

BW Businessworld

“AI Has Killed Patch Tuesday; Welcome To Patch Every Day”

CrowdStrike’s Chief Business Officer DANIEL BERNARD on why frontier AI has made vulnerability management the most urgent conversation in cybersecurity today in a chat

time to read

4 mins

May 30, 2026

Translate

Share

-
+

Change font size