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H&M launches cutting-edge movewear collection
Business Of Fashion
|February 2024
Swedish apparel giant Hennes & Mauritz (H&M) is set to redefine the intersection of sports and fashion with its cutting-edge movewear collection, H&M Move launching on January 11.
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The collection, inspired by High-Intensity Interval Training (HIIT), brings together the dynamic forces of sports and fashion through meticulously crafted pieces featuring H&M Move's advanced technologies, the brand announced in a release on Wednesday.
This story is from the February 2024 edition of Business Of Fashion.
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