Do You Want Your Watch to Lose Its Luster?
Bloomberg Businessweek US|September 19, 2022
For collectors of bronze timepieces, the answer is yes
David Graver
Do You Want Your Watch to Lose Its Luster?

It takes education and imagination to look at a brand-new bronze watch and envision what it might look like months or years from now. People more familiar with chemically inert case materials such as stainless steel or gold, which continue to glisten in perpetuity, may be drawn to the initial untouched beauty of bronze. The metal has a warm golden-brown glow. But a distinct patina develops on bronze after oxidation and skin contact, which, to the uninitiated, might look dirty or muddy—a metal that’s been put on mute. To seasoned collectors, however, that dullness is the highest form of personalization.

Patina is polarizing. There are online watch forums dedicated to removing it (often with harsh chemicals such as ammonia or simple kitchen ingredients including vinegar) and discussions about accelerating it (which watch brands advise against, as it can lead to blotchiness). Those who know what they’re getting into treasure not only the reduced sheen but also the process behind the discoloration.

“I actually like the patinated color much better than the shiny new bronze,” says Philip Martin, an avid collector who shares watch images on his Instagram account, @wookie_wrists. “When I bought my Tudor Black Bay Bronze, I almost didn’t get it because it was so shiny. But I knew it would change rather quickly, so I gave it a shot. I really like the patina, because every watch will look a little bit different.” Martin says the act of patination itself encourages owners to wear bronze watches rather than let them sit in a safe oxidizing out of sight.

This story is from the September 19, 2022 edition of Bloomberg Businessweek US.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the September 19, 2022 edition of Bloomberg Businessweek US.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM BLOOMBERG BUSINESSWEEK USView All
Instagram's Founders Say It's Time for a New Social App
Bloomberg Businessweek US

Instagram's Founders Say It's Time for a New Social App

The rise of AI and the fall of Twitter could create opportunities for upstarts

time-read
4 mins  |
March 13, 2023
Running in Circles
Bloomberg Businessweek US

Running in Circles

A subscription running shoe program aims to fight footwear waste

time-read
3 mins  |
March 20 - 27, 2023
What I Learned Working at a Hawaiien Mega-Resort
Bloomberg Businessweek US

What I Learned Working at a Hawaiien Mega-Resort

Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.

time-read
10 mins  |
March 20 - 27, 2023
How Noma Will Blossom In Kyoto
Bloomberg Businessweek US

How Noma Will Blossom In Kyoto

The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking

time-read
3 mins  |
March 20 - 27, 2023
The Last-Mover Problem
Bloomberg Businessweek US

The Last-Mover Problem

A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps

time-read
10+ mins  |
March 20 - 27, 2023
Tick Tock, TikTok
Bloomberg Businessweek US

Tick Tock, TikTok

The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban

time-read
10+ mins  |
March 20 - 27, 2023
Cleaner Clothing Dye, Made From Bacteria
Bloomberg Businessweek US

Cleaner Clothing Dye, Made From Bacteria

A UK company produces colors with less water than conventional methods and no toxic chemicals

time-read
3 mins  |
March 20 - 27, 2023
Pumping Heat in Hamburg
Bloomberg Businessweek US

Pumping Heat in Hamburg

The German port city plans to store hot water underground and bring it up to heat homes in the winter

time-read
3 mins  |
March 20 - 27, 2023
Sustainability: Calamari's Climate Edge
Bloomberg Businessweek US

Sustainability: Calamari's Climate Edge

Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment

time-read
4 mins  |
March 20 - 27, 2023
New Money, New Problems
Bloomberg Businessweek US

New Money, New Problems

In Naples, an influx of wealthy is displacing out-of-towners lower-income workers

time-read
4 mins  |
March 20 - 27, 2023