Facebook Pixel HARD TRCUK LIFE | Auto Today - automotive - Read this story on Magzter.com

Try GOLD - Free

HARD TRCUK LIFE

Auto Today

|

April 2023

"More tharva year since the Toyota Hilux was launched in India, we finally get our hands on the urban legend. The question is, does it live up to the hype of being India's most premium pickup truck? We hop in the driver's seat to find out

- Dipayan Dutta

HARD TRCUK LIFE

The Toyota Hilux has been around for over a year now, and the fact that we are coming around to drive it only now should go on to tell you just how much of a legend this pickup really is. The first batch came and flew off the shelves before Toyota could even say “media car”. Nonetheless, it’s here now and for consolation, the 2023 Hilux that you see on this page, is slightly updated from the one that was launched in India last January and now gets some additional smart features to boost its comfort quotient. But, a few smart features here and there aren’t changing why this particular pick-up is so extraordinarily popular. Be it the United Nations, farmers in the Outback, or the warlords of Somalia the Hilux’s popularity stems from the lore of its absolute indestructibility. Like a Patek Phillipe, the Toyota Hilux is only something you keep safe for the next generation because it most certainly outlives you.

MORE STORIES FROM Auto Today

Auto Today

Auto Today

RE GOAN CLASSIC 350

Some motorcycles try too hard to stand out.

time to read

1 min

April 2026

Auto Today

Auto Today

FLYING FLEA C6

The Flying Flea blends timeless design with modern tech, pairing retro charm with silent performance to create an experience that aims to honour the iconic name. Can it have a safe landing though?

time to read

4 mins

April 2026

Auto Today

Auto Today

Groceries on friday, racetrack on sunday

BMW RAN A VERY interesting April Fool's joke last year, releasing images of a M3 Touring in GT3-spec, but they took the joke a bit too seriously this year, actually developing the M3 Touring 24H and racing it.

time to read

1 min

April 2026

Auto Today

Auto Today

Bajaj launches Wego electric 3-wheeler range

BAJAJ AUTO ANNOUNCED the launch of its portfolio of electric 3-wheelers under the 'Wego' brand.

time to read

1 min

April 2026

Auto Today

Auto Today

Mini Convertible JCW Pack coming soon

MINI HAS COMMENCED bookings for the Mini Cooper Convertible JCW Pack.

time to read

1 min

April 2026

Auto Today

Auto Today

TVS Apache RTR 160 4V range updated

TVS MOTOR COMPANY HAS INTRODUCED THE UPDATED 2026 range of the TVS Apache RTR 160 4V, with the addition of two new variants.

time to read

1 min

April 2026

Auto Today

Auto Today

VINFAST- MPV 7

VinFast's MPV 7 is a 4.7-meter-long MPV with a generous wheelbase and plenty of practicality for the family, but how does it stack up?

time to read

4 mins

April 2026

Auto Today

Auto Today

Baby M with an M4 heart is track ready

BMW HAS BROUGHT THE hardcore M2 CS to our shores at a price of Rs 1.66 crore (ex-showroom), making it Rs 60 lakh more expensive than the standard M2 Competition, and costlier than the M4 Competition.

time to read

1 min

April 2026

Auto Today

Auto Today

MERCEDES-BENZ G450d

At nearly Rs 3 crore, does the G450d offer enough beyond its iconic image to justify daily use in India, or is it still an indulgence driven purely by emotion?

time to read

4 mins

April 2026

Auto Today

Auto Today

2026 VW TAIGUN UPS THE PREMIUM QUOTIENT

VOLKSWAGEN HAS begun with its own round of updates following in the footsteps of its sister brand Skoda, and the first one to arrive is the Taigun.

time to read

1 min

April 2026

Translate

Share

-
+

Change font size