“Same letter. Better everything” is TaylorMade’s latest catch line for their new 2017 M family. Based on combined 2016 wins and usage on the PGA, European, Japan Golf, Web.com, Champions and LPGA Tours, as reported by the Darrell Survey Company and Sports Marketing Surveys, TaylorMade is the number 1 driver in golf and with the most wins on the PGA Tour. So how will TaylorMade hang on to such an accolade in 2017?

Well this year, their M line was reintroduced with enhanced features to bring more speed and forgiveness to your game. But is it really “Same letter. Better everything?” GolfAsia turned up one misty morning at Orchid Country Club to find out from six golfers, four gentlemen and two ladies chosen from varying handicaps, who would be taking the M family out for a round of 18 holes. Prior to their round, they were given a quick fitting for their M clubs by TaylorMade’s fitter, Jef Goh.

2017 M Driver – What the Testers Said……

Mark Raissig, playing off an 11 handicap, whose friends call him “Bull”, was the only player to try both the M1 and M2 driver out on the course. Having seen him swing the big dog, it’s easy to see why his friends call him “Bull”. Belting drives an average of over 280m, Raissig just had to try both drivers to see if he could still eke out more distance. His first comment was praise for the M1’s “really good feel.”

TaylorMade improved its 2017 M1 driver with a new Titanium alloy, a more aerodynamic T-Track weight system, and enhanced weight savings through lighter recessed toe and composite crown panels. They were thus able to increase high-low adjustability by 19% and draw-fade bias by up to 25 yards. Raissig saw the benefit of this as he added, “I love it! The adjustability helped my swing to gain extra meters than my normal driver.”