Vlinder Labs and We Do Verify conducted a webinar with thought leaders, solution providers and prominent people from the distillery Industry. Moderated by Hemant Rao (founder SMAC India) and Uday Balaji (Managing partner - The Whisky Advisor), the webinar had thought-provoking discussions on the current problems faced by the alcoholic beverage industry.
Some of the problems discussed were: Counterfeiting and how it affects the alcoholic beverage industry, the consumers and everyone involved; why the distillers are currently not able to convey the “Grain to Glass” journey and the story behind their alcoholic beverage to their consumers, and the inability of the distillers to engage the customers effectively.
This story is from the December 2020 edition of Ambrosia.
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This story is from the December 2020 edition of Ambrosia.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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