WHAT A WOMEN ENTREPRENEURIAL APPROACH CONTRIBUTES TO THE BUSINESS ECOSYSTEM
Small Enterprise|November 2020
It is more difficult for Indian females with entrepreneurial ambitions to succeed.
Mamta Sharma

There has been quite a parallel rise in the number of startups and new businesses that are started by men, as the Indian Economy grows simultaneously over the last decade. India has a total amount of 58.5 million entrepreneurs out of which 8.05 million are women entrepreneurs. This adds about only 14% of women entrepreneurs in the Indian business setting.

Road to Entrepreneurship is less Travelled

It is often very difficult for many women entrepreneurs to succeed that have many ambitions. To the 126 million women globally owning a business, the Indian stats seem dwarfed containing around 8 million women that have started their own business in the year 2018.

Breaking the Glass Ceiling

It is still very remarkable to see that women are rising above the patriarchal stereotypes in society and making a name for themselves in the cliché male-dominating business world. Additionally, very few of these women belong to any established business families and are all self-made. As a result, there are multiple industries in which women entrepreneurs are reigning at the top like the wellness industry, fashion clothing, cosmetic industry, influencer marketing, and many more.

There is an increase in demand for female entrepreneurs nowadays in the market to balance the leadership. Female leadership carves new roads and opportunities for people with diverse ideologies and a variety of perspectives containing unique viewpoints.

Road to Success is Tough

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