QISA FORAYS INTO SUSTAINABLE FASHION
Business Of Fashion|June 2021
Qisa by Lavie will feature ethical yet stylish series of handbags and slings for socially savvy buyers who believe in adding value to their purchase

Lavie, a premium lifestyle brand launched in 2010, has established itself as one of India’s leading handbag brands. Currently, Lavie is all set to create new benchmarks in ethical & sustainable fashion with the launch of Qisa. Qisa is a ‘Digital First’ brand and will be available on Flipkart starting 7 June.

The brand focuses on having a distinct image in the market, catering to the Gen Y & Gen Z women, an audience that is exposed to global trends &wants to make sustainable fashion choices. Qisa will feature an aesthetically designed catalogue of over 60 everyday handbags & slings. The collection will have a range of earthy colours, muted tones and light as feather designs promoting sustainable fashion.

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