CATEGORIES

HOW SUSTAINABLE IS THE FUTURE OF SUSTAINABILITY?

With customers becoming more conscious of the impact of the brands they buy on the Earth, brands are expediting their attempts to appeal to the ever-growing and evolving market…

7 mins read
Business Of Fashion
January 2021

SPORTO - UNCHES NEW SHOPPABLE CHRISTMAS CATALOGUE

Christmas is called the season of giving and at Sporto we love gifting as much as anyone else. That’s why at Sporto we have an exciting list of pocket-friendly gifting ideas for you this Christmas. Check out this fantastic collection and make your gifting very, very merry this Christmas.

1 min read
Business Of Fashion
January 2021

THOUGHTFULLY FASHIONABLE

As the notion of fashion continues to evolve rapidly, we take a look at how LIVA’s promise to comfort sustainability and wearer confidence makes it the ideal future of fashion.

4 mins read
Business Of Fashion
January 2021

REEBOK - REVEALS [REE]CYCLED C SSIC LEATHER LEGACY IN NEW “WRITE YOUR LEGACY” CAMPAIGN

In honor of the [Ree]Cycled Classic Leather Legacy and Legacy 83, Reebok reveals its second iteration of the “Write Your Legacy” campaign.

2 mins read
Business Of Fashion
January 2021

SHAZE - UNCHES NEW COLLECTION WITH KEEN EYE ON FINESSE & CRAFTSMANSHIP

Each creation is handpicked with a keen eye on subtlety, finesse, craftsmanship and uniqueness to keep up with the demands of Shazé’s connoisseur clientele.

2 mins read
Business Of Fashion
January 2021

Easybuy - CONTINUES AGGRESSIVE EXPANSION SPREE

SET TO REACH 100TH STORE MILESTONE SOON

3 mins read
Business Of Fashion
January 2021

FASHION RETAILERS USE ANTI-VIRAL TECHNOLOGY FOR FABRIC TO PREVENT COVID

Only a handful of retailers in India have been bold enough to adopt this dynamic solution to provide an enriching shopping experience to their consumers. IMAGES Business of Fashion brings you a list of retailers and the innovations they have introduced…

7 mins read
Business Of Fashion
January 2021

Brands in India 2021

Brands in India 2021

10+ mins read
Business Of Fashion
January 2021

Fashion E-Commerce In 2021 & Beyond

As we inch towards recovery after a year in which the fashion industry recorded nethermost economic profits - an estimated dip of 90% compared to the profits made in the year 2019, there is an imperative for players in the fashion industry to make swift decisions and to go after the silver lining appearing through the dark clouds of 2020.

8 mins read
Business Of Fashion
January 2021

VAN HEUSEN COLLABORATES WITH COLOR THREADS INC. TO LAUNCH INSTEM'S ‘G-FAB' INNOVATIVE TECHNOLOGY IN INDIA

Van Heusen, India’s leading power dressing brand from Aditya Birla Fashion and Retail Ltd., has entered into a collaborative agreement with Color Threads Inc., to launch inStem’s ‘G-Fab’ technology in India.

1 min read
Business Of Fashion
December 2020

LOUIS VUITTON UNVEILS LVXNBA COLLECTION WITH A VIRTUAL SELLING EXPERIENCE

Louis Vuitton unveils LVxNBA, the House’s first menswear capsule collection with the National Basketball Association (NBA) with creations by Virgil Abloh, Men’s Artistic Director of Louis Vuitton.

1 min read
Business Of Fashion
December 2020

LIFESTYLE INTERNATIONAL PVT. LTD. APPOINTS KABIR LUMBA AS CHAIRMAN OF THE BOARD

Lifestyle International Pvt. Ltd, part of the Dubai-based retail and hospitality conglomerate, Landmark Group, announced the appointment of Kabir Lumba as Chairman of the Board, effective 1st April 2021. Lumba, CEO designate, Landmark Retail, Middle East, will be taking over the role from Ramanathan Hariharan, who will be retiring on the 31st of March 2021.

1 min read
Business Of Fashion
December 2020

HOW HOMEGROWN BRANDS ARE GAINING PROMINENCE WITH CONSCIOUSNESS AND SUSTAINABILITY AS KEY FOCUSES

With the concept of Homegrown, brands will see more growth in the coming years since it’s become the intent behind a lot of our purchases today.

3 mins read
Business Of Fashion
December 2020

THE STATE OF FASHION 2021 - GLOBAL FASHION INDUSTRY SUFFERS A 90% ECONOMIC PROFIT DECLINE IN 2020

Key insights from The State of Fashion 2021 report by The Business of Fashion and McKinsey & Company.

6 mins read
Business Of Fashion
December 2020

INDIA'S FIRST EXCLUSIVE BUGATTI STORE New Delhi at Select Citywalk, Saket

Bugatti, one of the Europe’s leading shoe brands, has launched its first exclusive store in India.

1 min read
Business Of Fashion
December 2020

GRADUAL PATH TO RECOVERY: FASHION RETAIL REGISTERS DEMAND REVIVAL

Aided by the opening of the economy and partly by the festive season, businesses across the country have registered an uptick in demand and sales. As fashion retail starts inching towards normalcy, we look at the dynamics of the market and what brands and retailers can expect in the upcoming new year...

7 mins read
Business Of Fashion
December 2020

FASHION FOR GOOD HARNESSES COLLABORATION & CUTTING-EDGE TECHNOLOGY TO CREATE CIRCULAR FASHION

Twelve pioneering players in the fashion and textile industries are breaking new ground by demonstrating an entirely circular model for commercial garment production.

4 mins read
Business Of Fashion
December 2020

ALIA BHATT LAUNCHES KIDS' LABEL SEASON ONE IS ALMOST SOLD OUT

Ed-a-Mamma was launched to foster a love for nature among children. The company will create world-class products for Indian kids and storytelling is at the heart of this vocal-for-local brand.

1 min read
Business Of Fashion
December 2020

Restructuring Operations As Fashion Retail Revives

As the fashion retail industry witnesses a revival in demand, businesses would have to restructure their operating module to ensure that they stay relevant.

5 mins read
Business Of Fashion
December 2020

REEBOK AND CARDI B: DROP FIRST-EVER FOOTWEAR COLLECTION

The multi-platform global superstar debuts all-new campaign, celebrating self-expression and undeniable creativity. . .

2 mins read
Business Of Fashion
November 2020

THE FUTURE OF MODERN RETAIL: SERVING CUSTOMERS FROM A DISTANCE, PHYSICALLY & DIGITALLY

In the new normal, the line between online and offline shopping has completely blurred and the changes have culminated in the emergence of a new and hybrid retail model - physical plus digital retail, which is all about serving consumers from a distance…

7 mins read
Business Of Fashion
November 2020

VIRTUAL RETAILING : USING TECHNOLOGY TO TAKE STORES TO THE CONSUMERS

The COVID-19 pandemic has caused a fundamental shift in the way customers shop. They are still wary of stepping out and shopping and so, retailers are investing heavily in technology to take the stores to the consumers. In such a situation, technology has proven to be a boon for retailers…

5 mins read
Business Of Fashion
November 2020

POWER BRAND GRADO, UNVEILS

ITS MOST-AWAITED FESTIVE AND WINTER COLLECTION 2020

2 mins read
Business Of Fashion
November 2020

MYNTRA OFFERS SUSTAINABLE RANGE IN PARTNERSHIP WITH LENZING™ ECOVERO™ THIS FESTIVE SEASON

Roadster, Dressberry, Mast & Harbour, and House of Pataudi (HOP) have created sustainable lines made with LENZING™ ECOVERO™ branded fibers . . .

1 min read
Business Of Fashion
November 2020

MORE COLLABORATIONS COMING AFTER PROJECT GREENHOUSE X CROCS DROP SELLS OUT IN AN HOUR

The Carrots X Crocs Classic All-Terrain Clog is the first of three collaborations available in India from Crocs and Foot Locker incubator “Project Greenhouse”

1 min read
Business Of Fashion
November 2020

LENZING CREATES UNPRECEDENTED SUPPLY CHAIN TRACEABILITY – BY BANKING ON BLOCKCHAIN-ENABLED TRACEABILITY PLATFORM POWERED BY TEXTILEGENESIS™

To address both consumer demand and compliance risks increasingly faced by brand partners, Lenzing is introducing a brand-new blockchain-enabled supply chain traceability platform powered by TextileGenesis™ . . .

3 mins read
Business Of Fashion
November 2020

FROST & SULLIVAN PRESENTS THE FOUR Ps DISRUPTING THE FUTURE OF RETAIL

Retailers will increasingly invest in digital technologies, including digital assistants, ambient commerce, artificial intelligence, automation, and advanced analytics. . .

2 mins read
Business Of Fashion
November 2020

Post-Pandemic Retail

In the New Normal, innovations, inventions and contactless experiences are set to rule the retail space . . .

7 mins read
Business Of Fashion
November 2020

Phygital: A New Model Of Retailing

2020 promises to be a crucial year for Indian retail. Even though the digital world has slowly been creeping into our physical lives for a while, the hearts of Indians (and their trust) still lie with the physical retailer. . .

3 mins read
Business Of Fashion
November 2020

UPCOMING E-COMMERCE TRENDS IN THE POST-COVID ERA AS BRANDS CONTINUE TO SEE A SURGE IN PRODUCT DEMAND

The Covid-19 pandemic blindsided the whole world and upended the conventional ways of doing things.

3 mins read
Business Of Fashion
September 2020

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