Development Of Indigo Color Technology To Enhance Denim Sustainability
The denim industry’s demand for eco-responsible alternatives is growing rapidly, as brands and supply chain partners seek greater sustainability. Lenzing has been working closely with such partners to counteract environmentally harmful denim production processes via the botanic origin of its raw materials and responsible production processes.
Denim remains an important market for Lenzing, and the introduction of TENCEL™ Modal with Indigo Color technology is designed to help reduce the ecological footprint of denim fabrics and garments. Produced in Austria, predominantly from beech wood derived from sustainably managed wood sources, this new offering has been designated BioPreferred® by the United States Department of Agriculture (USDA).
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