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DTI teams up with P&G for startup solutions
The Freeman
|July 02, 2025
As Procter & Gamble (P&G) Philippines celebrates its 90th Anniversary, the company is reaffirming its commitment to innovation by expanding its vGROW Program to a broader network of startups across the country.
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The vGROW Program is P&G’s open innovation platform that collaborates with startups to address challenges in the areas of supply chain management, retail execution, and digital commerce.
Building on the success of last year’s launch, P&G's 2025 vGROW Program has taken a big step forward by casting a wider search in partnership with the Department of Trade and Industry (DTI). More than 60 startups responded to the April-June 2025 call. The 2025 edition focuses on six challenge areas tied to core business needs in the areas of supply chain, retail and selling, activations, and digital systems.
Dit verhaal komt uit de July 02, 2025-editie van The Freeman.
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